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International
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What we
do?: Intellectual Property in the area of Driver Distraction
mitigation through smart HMI and adaptive Workload manager.
With the advent of the Information Age and Personal Computing, in
the 80's and early 90's, came also an explosion in the need for data
to travel and move to where we are. Cellular phone later came to the
mix and solved the verbal data issue and notebooks solved the work
data issue. Private Networks and later the internet made it even
easier to access our data from anywhere even in the car. This led to
another explosion: Driver Distraction due to In Vehicle Information
Technology.
The automakers wanting to please their customers and try to profit
from this revolution sought to use speech recognition as the one
size fits all solution. They totally ignored human impulses and
their effect on impulses and focused on perfecting complicated and
expensive speech recognition to do the job of a simple switch.
In the meanwhile, the Car remained an island all on its own without
meaningful integration with the rest of the world and it remained
alone with its hardwired contents isolated from the rest of
the world. tapes and CD's allowed for the transfer of soft
environment such as songs and books on tapes, but that was it.
We saw matters differently, particularly in light of the heavy
travel experience. In addition to already experimenting with in car
computing for navigation and later computerized driver assistance in
1985-1987 and 1988, we have now added Cellular Phones to the mix and
we put together the concept of car specific applications and data
just like we have home specific applications (video games) and
office specific applications (Excel, Word processing etc.)
Unlike many fine researchers in the Academia, UMTRI, University of
Iowa, or big budget government projects, SAVE-IT, Prevent, IVBSS, we
do not use theories developed in simulators. We actually developed
our solution by following a real life experience. This means video
taping ourselves, and others while driving, since 1996 forward, and
reviewing the tapes and decipher our actions and that of others. The
review often involved passively as well as actively involving others
in the review and as asking passively and actively a specific focus
group of various ages and genders for their input on certain
situation or activity. No wonder that 88% of the people that see the
demo think of its as a safe device. One of the most fun observation
we made is that of a grand mother usual hands position on the
steering wheel which makes it seem that she is attempting to turn
the steering wheel. We then observed that the one grandson holds the
steering wheel in the same manner but other siblings and cousins
hold it differently.
Later research by many of our Academic and Governmental counterparts
came to
use similar research methods process and come to conclusions
that support our findings. Eventually, we found many of our IP
emphasized direction being transferred to controls, displays,
navigation systems, cell phones, and warnings–used in the car while
driving and we hope that our pending patents and documented
development track will give us the upper hand when requesting the
automotive industry to pay us reasonable royalties.
Our IP emphasis and our PR campaign in Europe and the U.S. was
successful in steering the industry away from the Speech Recognition
model as a solution to driver distraction to research to better
understand Real People Driving Habits, but we believe the industry
is still off because they are still ignoring many essential facts
and trying to fit all in one solution and laying the responsibility
of avoiding temptation at the driver.
To get an idea about the type of IP that’s pending, please see a
sample of our solutions. More patents are being prepared almost on a
regular basis in the Intelligent Vehicle arena and other related
arenas, thus our motto, Guess what we dreamed up today and watch it
happen tomorrow.
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Eyes on the Road & Hands on
the wheel is not an option?
The best illustration for drivers to
keep your eyes on the road and ands on the wheel is what other
drivers do.
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Read More
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What is STMCGatewayTM?
STMCGatewayTM stands for Safe Telematics
Monitoring and Control Gateway.
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Read More
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Help us Save Lives?
Some drivers take the
responsibility of driving for granted. They do so by taking part in
activities
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Read More
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Distracted Drivers captured
on film?
Some drivers take the
responsibility of driving for granted. Here is a sample
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SEE
More
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Hand Free is not safer
then Hand Held?
Many of us have seen the reports and heard the news about the
research concluding that --------
Read More
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Hands On Wheel InterfaceTM,
(HOWITM)
Speech recognition
failed to deliver on the Sci-Fi promise of computer obeying our
every command. --------
Read More
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Driver Distraction-
Our Views
and Conclusion.
Defining the driving
system is an essential part of working with driver distraction.-------
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Assessment based on
DrivingApplicationTM
The challenge is in
assigning limits to telematics activities in a way that it will not
interfere with safety or inconvenience the driver in a controllable
driving situation-------
Read More
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Intelligent
NotificationTM, (INTM)
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The Concept of
DrivingSystemTM?
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Read More
We all want to take
it with us, Right?
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Read More
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Blind Spot viewing
made easy?
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Read More
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